packaging design master

A COMPREHENSIVE PACKAGING DESIGN COURSE FOR FREELANCE GRAPHIC DESIGNERS

Enroll now!

Packaging Design Master

A comprehensive packaging design course that goes far beyond simply learning what a dieline is. We take you through our entire client process from what kind of questions to ask during a discovery call, pricing your services, sourcing and designing packaging, working with printers and SO much more. Plus you’ll gain lifetime access to our community of packaging design students (and me!) where you can quickly get your questions answered any time.

A LOOK INTO THE COURSE

Let me introduce you to...

Does this sound like you?

- Pinning all the packaging design inspo, but being too afraid to take on that kind of project yourself

- Dreaming about the day your designs could be in retail shops and boutiques

- Sweating at the idea of learning all the legal information required on packaging designs

- Low-key terrified of screwing up packaging projects and upsetting your clients

I was like you, too!

Guess what? We all start somewhere! The first day at my big-girl design firm job I was tasked to design packaging for a national retail brand, omg. I was practically shaking in my desk chair! Three years later I was breezing through my agency packaging projects day in and day out with ease, and I want you to experience that same feeling. I’ve compiled my 5+ years of experience and knowledge into this course for you to easily digest and implement. Adding packaging design to my services has DOUBLED my income.

Enroll now!

You don't have to work at a                        to learn packaging design.

design firm

Our Course Covers:

01.

PACKAGING ESSENTIALS

Vocabulary
Printing Techniques
Materials, Techniques and Packaging Types
Color

02.

SALES + pricing

Sales Calls
Value Based Pricing
Notion Client Onboarding

03.

PACKAGING STRATEGY

Branding + Packaging Intertwine
Retail Research
Competitor Studies
Audience Analysis
Pre-strategy Workshop
Strategy Workshops
Choosing Packaging
Art Direction

04.

RESEARCH AND PREP

Packaging Suppliers
Packaging Printers

05.

Suppliers & Printers

Consumer Buying Habits
Differentiation

06.

Legal information

Choosing Packaging
Designing First Steps
File Setup
Spot Colors + Finishes
Digital Mockups
Physical Mockups

General Requirements
Food
Cosmetics
Icons/Badges
Barcodes

07.

Designing Packaging

08.

Project Wrap-up

Setting up Final Art
File Structure
Proofs + Printer Coordination

"One of the most valuable design resources I’ve invested in!"

"Lauren is a fantastic teacher- she shares knowledge from the basic principles of print-design through to more complex packaging requirements ands no stone unturned when it comes to giving her students confidence. 

Having completed the course, I now feel a lot more confident in marketing myself towards product-based businesses. Having knowledge to refer to (and a network of designers!) reassures me that no matter how complicated a job may initially appear, I’m best equipped to create the best work for my client."

- Laura of Obscurio

But that's not all!

Extra course bonuses!

Packaging design presentation template

Notion template for client portal & project organization

Looking to up-level your packaging concept presentations? Look no further! Simply plug in your designs and information into our template to bring your ideas to life and get your clients singing your praises. $59 value included FREE with the course!

Our newest game-changing addition to PDM. Organize your process in a new and cutting-edge way with our Notion Portal. Have a private Notion board to overview your entire project plus a client portal for seamless project flow. This resource isn’t available ANYWHERE else.

Template

Notion

Print Samples

Free print sample kit

NEW! Every student that enrolls and provides their address will receive a free print sample kit containing samples from some of my favorite printers and suppliers. Why do you need this? If a client comes to you requesting a printed item, you can confidently recommend specific materials and brands based on your samples!

Let's clear up a few common questions:

+ HOW LONG WILL I HAVE ACCESS TO THE COURSE?

Forever & ever, baby!

+ HOW LONG WILL IT TAKE TO COMPLETE THE COURSE?

The course content is approximately 8 hours of video. We recommend spreading out the information over the course of a few weeks to soak it in and start to implement.

+ WHAT IF I’VE NEVER DESIGNED PACKAGING BEFORE? OR WHAT IF I ALREADY HAVE DESIGNED PACKAGING FOR SOME OF MY CLIENTS?

Whether you’re a total newbie or a seasoned designer, this course has something for you! We walk you through everything step by step so you’ll never feel confused or behind. And for packaging amateurs, you’ll gain valuable insight into our process and pricing that will streamline and add value to your projects.

+ I’M NERVOUS TO INVEST IN ONLINE EDUCATION. DO YOU OFFER REFUNDS?

Due to the nature of digital products, we do not offer refunds. However, we do offer payment plans to make the investment easier on your wallet and mind. Plus you’ll have lifetime access to our community where you can get any question under the sun answered.

Say goodbye to self doubt and say hello to doubling your income and feeling fulfilled in your business!

At Elby Creative we believe in fair pricing and ethical access to education. That means you’re not paying more by splitting your payment into monthly installments, you’ll have lifetime access of the course, and free access to any course updates.

499

250

2 monthly payments of

Single payment of

Enroll Now!

Enroll Now!

Start your packaging design journey today!!

Say goodbye to self doubt + say hello to doubling your income and feeling fulfilled in your business!

Enroll now!